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Nome do Par de Moeda Spread Mínimo Spread Médio Típico AUDCAD Dólar Australiano / Dólar Canadense 2.6 3.2 AUDCHF Dólar Australiano / Franco Suíço 3.1 3.7 AUDJPY Dólar Australiano / Iene Japonês 2.9 3.5 AUDNZD Dólar Australiano / Dólar da Nova Zelândia 3.3 3.9 AUDUSD Dólar Australiano / Dólar Americano 1.7 2.3 CADCHF Dólar Canadiano / Franco Suíço 2.9 3.5 CADJPY Dólar Canadiano / Iene Japonês 3.1 3.7 CHFJPY Franco Suíço / Iene Japonês 2.9 3.5 EURAUD Euro / Dólar Australiano 3.1 3.7 EURCAD Euro / Dólar Canadense 3 3.6 EURCHF Euro / Franco Suíço 2.8 3.4 EURGBP Euro / Libra Esterlina 2 2.6 EURJPY Euro / Iene Japonês 2.6 3.2 EURNOK Euro / Krone Norueguês 35 39 EURNZD Euro / Dólar Neozelandês 4 4.6 EURPLN Euro / Zloty Polaco 14 17 EURSEK Euro / Coroa Sueca 35 40 EURTRY Euro / Lira Turca 15 18 EURUSD Euro / Dólar Americano 1.2 1.8 GBPAUD Libra Esterlina / Dólar Australiano 3.3 3.9 GBPCAD Libra Esterlina / Dólar Canadense 3.6 4.2 GBPCHF Libra Esterlina / Franco Suíço 3 3.6 GBPJPY Libra Esterlina / Iene Japonês 3.1 3.7 EURUSD libra esterlina / dólar dos EUA 1.6 2.2 NZDCAD Dólar da Nova Zelândia / Dólar Canadense 3.8 4.4 NZDCHF Dólar da Nova Zelândia / Franco Suíço 3 3.6 NZDJPY Dólar da Nova Zelândia / Iene Japonês 3.2 3.8 NZDUSD Dólar da Nova Zelândia / Dólar Americano 2.2 2.8 USDCAD Dólar dos EUA / Dólar Canadense 1.7 2.3 USDCHF Dólar Americano / Franco Suíço 1.8 2.4 USDDKK Dólar Americano / Coroa Dinamarquesa 27 30 USDHKD Dólar Americano / Dólar de Hong Kong 30 32 USDJPY Dólar Americano / Iene Japonês 1.4 2 USDMXN Dólar Americano / Peso Mexicano 61 69 USDNOK Dólar Americano / Coroa Norueguesa 35 39 USDPLN Dólar dos EUA / Zloty Polonês 17 20 USDSEK Dólar dos EUA / Coroa Sueca 35 40 USDSGD Dólar dos EUA / Dólar de Cingapura 8,1 9 USDTRY Dólar dos EUA / Lira Turca 12 15 USDZAR Dólar dos EUA / Rand da África do Sul 54 58. Página . (.) 05/13/2015, 07:07:21 Página / 1.0 Sumário Executivo A AllianzFx é uma fornecedora de marca branca de negociação forex online, negociação de CFDs e serviços relacionados. Nossa missão é ser reconhecida mundialmente como marca confiável, oferecendo a melhor execução, preço e liquidez aos clientes. A equipe fundadora da AllianzFx foi iniciada em maio e atualmente está em fase de partida. A AllianzFX recebeu investimentos diretos de seus principais acionistas. Os objetivos da AllianzFX são ambiciosos, porém realizáveis. Break-even no 4º mês e dobrando as vendas em um ano. Também prevemos aumentos correspondentes de margem bruta e a receita líquida. Essas metas serão mantidas ao aderir às três chaves do sucesso, poder de marketing, satisfação do cliente e equipe de gerenciamento correta. A AllianzFX participa de um mercado de volume de negócios diário de US $ 3,8 trilhões que terá uma taxa de crescimento de 5% ao ano para a próxima década no mercado de varejo. A AllianzFX terá como alvo jovens de 18 a 50 anos de idade. A principal tendência no mercado é para as vendas regionais no Sudeste Asiático e na China. O mercado viu um aumento significativo em todo o mundo principalmente impulsionado pelo recente boom da Internet. A AllianzFX possui atualmente 2 produtos; pares de forex e metais que incluem ouro e prata. AllianzFX seguirá estratégias concisas para calcular o resultado desejado. Vamos construir uma versão personalizada de produtos de corretagem privilegiada, proporcionando mais valor para os clientes. Vamos desenvolver uma forte infra-estrutura de marketing. Isso será fundamental para colocar nosso produto no mercado. A AllianzFX continuará focada na retenção de clientes e na tecnologia MT4, que é apropriada para a massa. A AllianzFX é uma empresa dinâmica que começará humildemente assim que o financiamento for garantido e com vendas estimadas para atingir US $ 100.000 em poucos meses, isso seria ainda mais impressionante considerando a startup de baixo custo necessária e o mínimo de pessoal envolvido. Missão: A AllianzFX está determinada a ser reconhecida como uma marca confiável em todo o mundo, entregando as expectativas dos clientes com a mais recente tecnologia comercial e oferecendo vários produtos com o melhor preço, execução e liquidez. Objetivos corporativos 2015/2016: Lançamento até 15 de agosto de 2015 Atingir o ponto de equilíbrio em 2 meses. Obtenha um total de depósitos de US $ 250.000 em 3 meses Atraia 100.000 usuários cadastrados com depósito no primeiro ano de operação Alcance a lucratividade em 3 meses e estabeleça rentabilidade sustentável no primeiro ano 2.0 Empresa AllianzFX é uma corretora de marca branca que será registrada como um passivo limitado empresa no centro financeiro offshore como AllianzFX Capital Solutions. Após várias discussões com a corretora FortisFX, a AllianzFX terá vantagens sobre outras marcas brancas em termos de mais liberdade e autoridade nas finanças, plataformas e operações da empresa. Os benefícios do white label são os seguintes: Baixos custos de inicialização Omnibus e introdução de configurações do Broker Spreads brutos / básicos com planos de receita excepcionais Acesso total e controle sobre o gerenciador MetaTrader 4 Requisitos de margem personalizáveis ​​Conjunto completo de produtos e serviços à nossa disposição Treinamento dedicado, suporte ao cliente e instrução de primeira classe 2.1 Resumo de Start-up Os custos de start-up consistem principalmente de registros, design, hospedagem na web, software MT4 e despesas de marketing. Os custos iniciais foram financiados diretamente por grandes acionistas. REQUISITOS DE INÍCIO CUSTOS INICIAIS Empresa Offshore $ 1.500,00 HSBC Hong Kong Conta AllianzFX $ 1.500,00 Escritório Virtual e Telefone $ 1.000,00 Terminal de Cliente MT4 $ 10.000,00 MT4 Configuração Inicial e Configuração $ 2.000.00 Demonstração e Treinamento $ 1.000.00 Conexão de Ponte e Liquidez $ 4.000.00 Gestão da Riak e Criação de Mercado $ 1.000.00 Website Front End $ 3.000,00 Site Conteúdo e datapack US $ 500,00 Configurando e integrando várias formas de pagamento US $ 1.200,00 Mobile Trader (Android e iOS) $ 2.000,00 Bônus plugin $ 1.500,00 Plugin multinível $ 1.500,00 Swapfree plugin $ 1.500,00 Virtual Dealer plugin $ 1.500,00 Anti-scalper plugin $ 1.500,00 Additional Payment Gateways $ 600.00 Website Design e funcionalidade $ 5.000,00 Office Equipamento US $ 5.000,00 Back Office US $ 1.000,00 Custo inicial de recursos humanos US $ 2.200,00 TOTAL DE REQUISITO DE FINANCIAMENTO US $ 51.000,00 Inicialização Valor de financiamento Despesas iniciais para financiar US $ 44.500,00 Ativos iniciais para financiar US $ 6.500,00 Total do financiamento US $ 51.000,00 Ativos Valor Não-cas h ativos do start-up $ 5.000,00 Exigência de caixa desde o início $ 1.500,00 Saldo de caixa na data de início $ 1.500,00 Total de Ativos $ 6.500,00 Passivo e Valor de Capital Passivos $ 0,00 Capital $ 51,000.00 Investimento planejado: - Mr Edwin Biun - Hadi Rosol - Ms Haslan $ 25,000 $ 25,000 $ 1,000 Perda em start-up (despesas exigidas) $ 44.500,00 Total de Capital e Passivos $ 6.500,00 Total de Fundos $ 51.000,00 2.2 Propriedade da Empresa A AllianzFX será propriedade de Edwin Biun (30%), Hadi Rosol (30%), Haslan (30%) e FortisFX Corp ( 10%). No futuro, essas ações serão revisadas e ajustadas de acordo para atrair potenciais parceiros e estimular o crescimento. Essas ações serão reduzidas para 25% cada para abrir caminho para a força de vendas e parceiros no futuro. 3.0 Produto 3.1.1 Modelo de Negócio A AllianzFX utilizará o modelo híbrido como modelo de negócio preferido. Esta é uma integração entre processamento direto e mesa de negociação de circuito fechado. O menor risco e o menor custo são feitos através do envio automático de pedidos de clientes para um provedor de liquidez, e no caminho pede alguma comissão e algum spread. Aqui, o corretor ganha dinheiro, independentemente dos movimentos do mercado, assumindo a tecnologia empregada capaz de agir rapidamente. Embora em comparação com o modelo de processamento direto, o modelo de balcão de negociação de circuito fechado é mais simples, mas mais arriscado. Aqui, a maioria dos clientes age como apostadores, e a empresa deve agir como a "casa". Eles tomam pequenos lucros e deixam as perdas se esgotarem. A desvantagem disso é um modelo de cliente não recorrente, em que a maioria dos clientes perde seu caixa e não retorna com investimentos adicionais. A aquisição contínua de clientes é, portanto, muito importante. Com este modelo híbrido, esta empresa seria capaz de reduzir o risco, maximizando os lucros. Os pedidos dos clientes que atendam aos critérios do A-book serão enviados aos provedores de liquidez automaticamente e outros serão mantidos em casa. 3.1.2 Registro e Aspectos Legais Há vários locais internacionais diferentes onde poderíamos incorporar essa empresa e potencialmente nos tornar licenciados sob as autoridades financeiras daquele país. Nosso destino preferido por enquanto continua sendo os centros financeiros offshore. Um centro financeiro offshore (OFC) é um país ou jurisdição que fornece serviços financeiros a não-residentes em uma escala que é incomensurável com o tamanho e o financiamento de sua economia doméstica - Ahmed Zoromé, FMI Working Paper 07/87 Há uma série de ilhas como as de Chipre, Ilhas Cayman e Bahamas, que são centros de serviços financeiros experientes, embora possam ser centros de forex menos estabelecidos. Obviamente, muitos desses locais têm barreiras de custo relativamente baixo aos benefícios fiscais e de entrada, embora muitos deles exijam que as instituições licenciadas pareçam ter alguma sustentabilidade. Com base em nossa pesquisa, poucas opções de incorporação e licenciamento por ordem de recomendações são as seguintes: a) Belize na Centrak America, que é relativamente nova na área de serviços financeiros, é o lar de um dos ambientes regulatórios forex mais experientes. , dada a localização em Belize da GCI Financial, uma das principais empresas de negociação forex. A indústria de serviços financeiros de Belize é supervisionada pela Comissão Internacional de Serviços Financeiros (ver ifsc. gov. bz/about. html). Belize pensou muito bem em regulamentar a negociação e o licenciamento de valores mobiliários. Regulamentos detalhados podem ser vistos aqui: ifsc. gov. bz/acts/standard_conditions. pdf. Além disso, Belize tem o benefício adicional de oferecer soluções de comércio eletrônico que ajudam a trazer nossos negócios para o exterior. Veja apintertrust / belize / belize_offshore_ecommerce_package. htm b) Ilhas Virgens Britânicas, que tem o maior número de empresas offshore. c) Ilhas Cayman, que tem o maior valor de ativos sob gestão em fundos offshore e é também a presença mais forte no mercado de securitização dos EUA. A regulamentação e a supervisão da indústria de serviços financeiros são de responsabilidade da Autoridade Monetária das Ilhas Cayman (CIMA). O CIMA licencia as empresas para realizarem negócios de investimento em títulos, o que inclui criadores de mercado, corretores, agentes de valores mobiliários, consultores de valores mobiliários e gerentes de valores mobiliários. A pessoa de contato aqui é Helen Jones: h. jones@cimoney. ky. A linha telefônica principal é a 345 949-7089, e podemos solicitar o "Investimento & amp; Securities Divisionâ para obter sua informação. As taxas anuais para isso são de US $ 1.000 (mil dólares das Ilhas Cayman), e as taxas, juntamente com uma declaração anual, normalmente precisam ser enviadas a cada 31 de janeiro. Incorporação nas Ilhas Cayman: O principal registro governamental para novos negócios pode ser encontrado em: gov. ky/portal/page_pageid=1142,1594248&_dad=portal&_schema=PORTAL O número de telefone é (345) 946-7922. A fim de incorporar nas ilhas Cayman, precisamos entrar em contato com um cartório. Alguns consultores estimam que as taxas legais e de inicialização nesses países poderiam ser de até US $ 30-40K, sem incluir os custos legais para 1) documento legal de incorporação e 2) "documentos operacionais". No entanto, acreditamos que pode haver maneiras mais econômicas de iniciá-las. 3.1.3 Software MT4 O software preferido para a comercialização em todo o mundo ainda MT4, apesar da introdução da nova versão MT5 em 2009. O custo de comprar esta plataforma é a principal razão para a nossa escolha para abrir uma corretora de marca branca ao invés de começar uma corretora do zero. Basicamente, existem poucas maneiras diferentes de adquirir uma plataforma de negociação e aqui discutimos apenas duas delas. Fistly, através da compra de uma plataforma da MetaQuotes. Em geral, a empresa pode adquirir uma plataforma por uma taxa fixa mais uma taxa mensal. Os exemplos são para o MetaTrader 4: US $ 100.000 no momento da compra, pagáveis ​​em 12 meses, com 20k para baixo e US $ 1.500 por mês para manutenção e suporte. Em contraste com o rótulo branco, o que significa que uma empresa pode usar a plataforma de outra empresa e apenas colocar sua própria marca nela. Em geral, esta é a opção mais barata ($ 5000 + $ 1500 / mês ou até mesmo grátis), mas vem com a condição de que todo o fluxo de comércio vai para a entidade que fornece a plataforma de etiqueta branca. No entanto, após a discussão com a FortisFx Corp, a AllianzFX terá a autoridade em termos de comércio que flui diretamente para o provedor de liquidez. A escolha da corretagem de marca branca faz sentido em termos de grande diferença no custo de aquisição de MT4; enquanto as suas funções e eficácia têm diferenças insignificantes. Recursos MT4 foram anexados na seção Apêndice. Provedor de Liquidez A FortisFX Corp contratou o Fortress Bank como seu provedor de liquidez. Em resumo, a Fortress não é um verdadeiro fornecedor de liquidez. Pelo contrário, é uma empresa provedora de tecnologia que se conecta a 9 bancos de investimento; fazendo comparação entre o preço oferecido e o spread. Fortaleza atua como um intermediário que ajudará a escolher a melhor execução, preço e spread para o AllianzFX. Isso garantirá melhores serviços aos nossos clientes. Produtos de Negociação Como parte de nosso acordo com a FortisFX Corp, a AllianzFX reserva os direitos de seleção de contas disponíveis e spread para cada instrumento. Nesta fase, apenas a conta Micro e Classic será introduzida. A conta VIP / PRO será introduzida mais tarde, assim que o investimento significativo for alcançado. A tabela de propagação da conta Micro e Classic anexada na seção Apêndice. Plataformas de Negociação A AllianzFX oferecerá uma variedade de plataformas MT4 para sistemas operacionais Windows e Mac. 1 conta fornecerá aos clientes acesso irrestrito a todas as nossas plataformas. Além disso, a gama de aplicativos móveis MT4 para sistemas operacionais da Apple e do Android permitirá que os comerciantes acessem e negociem facilmente suas contas a partir do smartphone ou tablet com a funcionalidade completa da conta. As vantagens de cada uma são discutidas em mais detalhes na seção Apêndice. Financiamento e pagamento da conta A AllianzFX utilizará o depositante local como principal método de financiamento nesta fase. Na AllianzFX não há depósito mínimo exigido. No entanto, as restrições do sistema limitam o valor do depósito mínimo a US $ 10 para financiamento eletrônico, incluindo cartão de crédito, Moneybookers, Skrill e Neteller. Todos esses serviços serão introduzidos gradualmente. Para a retirada, a velocidade desempenha um papel importante nas transações e, por esse motivo, queremos possibilitar que nossos clientes retirem seus lucros comerciais o mais rápido possível, dentro de 24 horas. É por isso que as retiradas são processadas através de métodos de pagamento conhecidos mundialmente que garantem rapidez, mas também segurança. Uma quantidade mínima semelhante de US $ 10 será processada pelo Master Introducer Broker, cujo cliente fará o depósito inicial como responsável por essa transação. Medidas de segurança serão executadas para confirmar essas transações. Controles de gerenciamento de risco e crédito A AllianzFx deve ter um documento escrito detalhado explicando os diferentes indicadores de risco e sua presença na plataforma. Este documento explicará o funcionamento das ferramentas de gerenciamento de risco e seu significado. Para o controle de conta, será realizado um exercício para verificar o procedimento a ser adotado caso a quantidade de risco assumida pelo cliente esteja acima do nível descrito nos procedimentos internos do cliente e nos manuais de controle de risco. Até o momento, o Sr. Hadi já havia passado pelo treinamento de gerenciamento de risco conduzido pela FortisFX Corp por algumas sessões. Além disso, todos os termos e condições para negociação e outros procedimentos envolvidos serão publicados no site da AllianzFX. Manutenção de registros O AllianzFX receberá padrões de manutenção de registros e redundância para a plataforma diariamente da MetaQuotes. Os clientes com transações também receberão seus registros de transações diárias que contêm o seguinte: • Data e hora em que o pedido é recebido pelo sistema; Preço no qual o pedido é feito; preço cotado na plataforma de negociação quando o pedido foi colocado identificação da conta; â € ¢ par de moedas; â tamanho; Compre ou venda; Tipo de pedido (se não for uma ordem direta de mercado); â € ¢ Data e hora em que a ordem à © transmitida à plataforma de negociaçà £ o; â € ¢ Data e hora da execuçà £ o; â € ¢ Tamanho e preço em que o pedido à © executado; • Data e hora em que as informações de execução são recebidas e • Data e hora em que as informações de execução são relatadas pelo sistema. â € ¢ Data e hora do capotamento; Preço da posição após o capotamento; â € ¢ Oferecer e pedir preços cotados na plataforma quando o capotamento ocorreu; â € ¢ Montante de juros creditados ou debitados na conta, se houver; Qualquer outra taxa cobrada pelo rollover. Além disso, a equipe de TI fornecerá e manterá registros diários contendo as seguintes informações: • Identificação da conta; • Fundos na conta (líquidos de quaisquer comissões e taxas); • Equidade de comércio aberto (os lucros e perdas líquidos em negócios abertos); e • Saldo da conta (fundos na conta mais ou menos a participação no capital aberto). Todas essas informações de plataforma devem ser mantidas por 5 anos como um procedimento operacional padrão geral. Qualquer problema deve ser verificado e corrigido imediatamente pelo pessoal envolvido. Atendimento ao Cliente Na sua infância, a AllianzFX fornecerá os serviços básicos necessários e necessários ao cliente, como abertura de conta, solução de problemas e relatórios de erros. Isso será priorizado no desenvolvimento da fase de teste beta. Os papéis do IB interno seriam de grande importância. O bate-papo ao vivo e o telemarketing seriam introduzidos gradualmente nos serviços do site. Como um todo, o modelo de retenção de clientes através de um serviço de suporte superior será executado uma vez que o financiamento necessário seja garantido através de vendas. Parcerias Há mais de uma maneira de lucrar com o forex. Na AllianzFX, fizemos do nosso negócio oferecer aos clientes e parceiros todas as oportunidades de se beneficiarem do maior e mais líquido mercado do mundo. O spread alocado para os parceiros é de 1,5 pips no total. Eles podem começar a ganhar essa comissão a partir de 0,3 pips para encaminhamento de afiliados e até 1,5 pips no total. O resto será ganho pelo AllianzFX. Aqui estão os detalhes de todos esses programas: a) Parceiro afiliado A AllianzFX apresentará um programa de várias camadas que permite aos parceiros recrutar clientes abaixo deles e também ganhar comissões nas negociações de sua rede de referência. Encaminhe os clientes à nossa plataforma e ganhe uma comissão variando de 0,3 a 0,6 pips em todos os negócios que eles fizerem enquanto eles continuarem a negociar conosco. Esta é uma ótima maneira de construir um negócio na Internet para os indivíduos que querem kickstart sua rede. b) Introdutor Broker Esta empresa irá oferecer um dos mais generosos planos de compensação IB do setor, juntamente com ferramentas especiais de marketing para ajudar os parceiros a construir seus negócios online e offline. As informações sobre o parceiro são colocadas no site oficial da AllianzFX. Elas assumem dois formulários, internos e independentes. Comissões são normalmente pagas a partir do spread do turno redondo. Eles podem ganhar desde um mínimo de 0,3 pips até um total de 1,5 pips por spread. Quanto mais é negociado, mais as ações da IB no spread. IBs internos da AllianzFX ganharão 2% de participação após a qualificação com critérios específicos. O custo de ter uma força de vendas é muito baixo, pois eles são pagos apenas por transação. Como Qualificar Mínimo de 50 clientes com depósitos que são clientes diretos um nível abaixo do IB. Isso não inclui os clientes de nenhuma afiliada que esteja sendo recrutada. Depósito total mínimo de US $ 35.000 para clientes ou um total de 350 lotes padrão por turnos negociados que nos primeiros 2 meses de se tornar um IB para se qualificar como IB interno. Depois disso, eles precisam de um depósito total de US $ 10.000 por cliente ou um volume total de negociação de pelo menos 100 lotes padrão por mês diretamente abaixo deles para ganhar uma comissão de 2% do total de depósitos. Para o IB independente, eles precisam de um depósito total de US $ 15.000 por mês ou um volume total de negociação de pelo menos 150 lotes padrão por mês diretamente abaixo deles para ganhar uma comissão de 2% do total de depósitos. Ter experiência anterior em agir como um IB ou recomendado pelo IB interno. Disposto a fornecer aos clientes suporte de primeiro nível, como assistência na abertura de contas e outras tarefas. c) Academia Como parte de nossa aliança estratégica contínua entre a AllianzFX e nossos clientes, a academia fornecerá o ímpeto para a campanha de base para tornar o modelo de negócios de retenção de grandes clientes. As páginas da web da academia fornecem um recurso educacional essencial através do qual os clientes da AllianzFX podem enriquecer seus conhecimentos de negociação e elevar seu potencial comercial. Comerciantes de todos os níveis podem se beneficiar da aquisição de dicas de práticas recomendadas contidas nas páginas da web da Academia ou participando de seminários, webinars ou exposições organizadas pela empresa. Quaisquer clientes terão histórico comprovado de pelo menos 6 meses e um conhecido treinador de forex sob demanda será identificado e convidado a participar de webinars ou seminários realizados pela AllianzFX. A empresa se beneficiará de um valor mínimo de depósitos e reconhecimento da marca pelos clientes. 3.2 Produtos Futuros No geral, concluímos que nosso modelo atual baseado em corretores de sucesso em todo o mundo garantirá uma vantagem competitiva com forte presença no mercado e crescimento contínuo de receita nos próximos anos. No entanto, como parte do nosso modelo de crescimento, iremos regularmente executar novos serviços, produtos e oportunidades de parcerias para apoiar a demanda. a) Plataformas de Negociação - Plataforma de Negociação na Web e Negociação Social será introduzida após 1 ano de operação b) Contas de Negociação - Conta Pro / VIP para depósitos acima de $ 20.000 USD e Conta Estudante para depósito inferior a $ 10 para estudantes universitários c) Provedores de Liquidez Adquirir um verdadeiro e estável provedor de liquidez, como o Barclays como LP alternativo. d) Escritórios Representativos são necessários para estabelecer reconhecimento de marca e criar mais vendas. e) AllianzFX Premium f) Conta PAMM - uma vez estável financeiramente, a AllianzFX promoverá a conta PAMM, já que a maioria dos possíveis parceiros IB é um trader consistente em todo o país. g) Seminários - Os parceiros interessados ​​em buscar clientes por meio de seminário educacional são bem-vindos. Pelo menos $ 15.000 do depósito total deve ser realizado antes do evento, financeiramente e totalmente suportado pelo AllianzFX. h) Ebooks e vídeo para novatos - O departamento de Reasearch atualizará regularmente os ebooks e vídeos na seção de educação no site 4.0 Análise de Mercado Resumo Segundo a Pesquisa Trienal do Banco Central de 2010, coordenada pelo Banco de Compensações Internacionais, o volume médio diário foi de US $ 3,98 trilhões em abril de 2010 (contra US $ 1,7 trilhão em 1998). Destes US $ 3,98 trilhões, US $ 1,5 trilhão foram transações à vista e US $ 2,5 trilhões foram negociados em contratos, swaps e outros derivativos. Enquanto na Malásia, em geral, o advento da internet resultou no crescimento do mercado de explosivos na Malásia e no Sudeste Asiático como um todo. Há uma estimativa de 2 milhões de comerciantes varejistas de varejo na Malásia. Os comerciantes de varejo são pequenas partes desse mercado, mas constituem crescimento e boas oportunidades para os investidores. O mercado ainda em sua fase inicial na Malásia. O AliianzFx tem como alvo todas as pessoas em geral, mas o conteúdo será inclinado para os usuários jovens. A meta principal de mercado tende a estar na faixa etária de 25 a 50 anos, nível de renda baixo a médio e eles vivem em todas as localizações geográficas. Obviamente, nosso mercado deve ter acesso à internet para permitir a negociação. Nosso mercado secundário é formado por jovens cuja idade varia de 18 a 25 anos, que podem começar cedo, sendo traders e aposentados que têm mais tempo livre para negociar e dinheiro para gastar. Esse mercado realmente abrange todos, mas esperamos que nossos principais mercados representem a maioria dos usuários e vendas de nosso website. 4.1 Tendências do mercado A maioria dos traders ouviu ou leu que 95% das pessoas que experimentam o mercado não conseguem ganhar dinheiro; Este é um mito muito comum que é amplamente divulgado pela internet e em outros lugares. No entanto, este mito realmente baseado em evidências sólidas ou estatísticas. As estatísticas indicam que 95-98% dos comerciantes de varejo perderam dinheiro. Estas estatísticas foram baseadas nas estatísticas nacionais FortisFx Corp e no relatório anual InstaFx do escritório de representação de Kelantan e Penang, 2 dos 3 escritórios de representação mais ativos da Instaforex na Malásia. 4.2 Segmentação de mercado A AllianzFX se concentrará em dois grupos distintos de varejistas on-line: Homem entre 26 e 50 anos de idade: Eles são o grupo principal que garantirá o equilíbrio e a lucratividade da AllianzFX. Este é o nosso maior mercado e nosso verdadeiro alvo para gerar receita. Homem de 18 a 25 anos de idade: Este grupo alvo é responsável pelo crescimento desta empresa no futuro. Eles serão mais difíceis de entrar no site e na negociação. Eles geralmente têm baixo nível de receita, portanto, não contamos com esse grupo para fornecer receita na forma de vendas, mas direcionamos esse grupo como possível parceiro e cliente no futuro. Análise da Indústria A AllianzFX, na verdade, se enquadra em dois diferentes subconjuntos da indústria de negociação: Somos uma corretora local com insights sobre o futuro como líder global. Apesar de outras alternativas, como Mocaz e FortisFX, nos concentramos mais no modelo de retenção de clientes. Isso pode contribuir para os custos de curto prazo, mas a longo prazo esse empreendimento será lucrativo. Somos uma corretora amigável. Nós operamos sob a simples filosofia de manter nossos clientes satisfeitos tratando-os da maneira que nós mesmos gostamos de ser tratados, e fornecemos as informações necessárias com políticas claras para tornar nossos clientes lucrativos. No processo, a AllianzFX irá colher os lucros também. A conversão de leads de leads de marketing em vendas reais envolve uma combinação dos seguintes: • A qualidade do produto vendido. Quanto melhores os spreads, menor a comissão, mais rápida a execução, maior será a liquidez dos produtos FOREX. â € ¢ A disponibilidade de uma ampla gama de produtos. Quanto mais símbolos forem negociados, maior a probabilidade de encontrar o produto que todos estão procurando. A capacidade da pessoa de contato para convencer. Isso está ligado às habilidades de conversação, à capacidade de convencimento e pode envolver amizade-união, auto-sugestão, direção de conversa, abordagem passo-a-passo e outras técnicas convincentes. o Como se pode imaginar, um grande fator é cultural e, assim, a criação de um escritório em pessoa pode, às vezes, ser eficaz para atingir determinadas populações. As funções do depositante local na Malásia não podem ser subestimadas. Comerciantes da Malásia têm a mentalidade única de mentalidade de colher até novas contas que não podem ser encontradas em outros lugares. Assim, o depositante local é uma obrigação para o corretor recém-estabelecido. Isso também faz parte do aspecto cultural. • Os papéis da figura bem conhecida na indústria forex também são importantes. Eles tinham a voz para convocar o público em massa. Competições Concorrentes internacionais: Instaforex: melhor sistema de atendimento ao cliente em todo o mundo Xm: grandes matrizes de produtos FXCM: regiulado em diferentes países com listagem na NYSE Concorrente local: Mocaz-: usar copytrading como marketing USP, mas o copytrade não funcionou â € “Gaforex: use programa de afiliados de várias camadas em até 10 níveis, acidente esperando para acontecer â €“ FXUnited: usando afiliados de múltiplos níveis, bem como 5.0 Estratégia de Implementação O principal modelo de negócios da AllianzFX depende de depósitos e uso do AllianzFX como corretor preferido. Portanto, nosso foco será na estratégia de marketing para aumentar o tráfego e o uso do website. Por sua vez, o volume e as transações do trader fornecerão as receitas para a empresa. A estratégia da AllianzFX é executar as seguintes tarefas para alcançar nossos objetivos: - Nós nos concentramos em tecnologia de acompanhamento como a MT4, que podemos levar o negociador de massas ao redor do mundo - Estamos construindo nossa infraestrutura de marketing para que possamos alcançar os comerciantes através de linhas geográficas - Nosso objetivo é manter nossos gastos extremamente baixos para tornar a rentabilidade fácil de alcançar O AllianzFX reconhece a chave do sucesso como uma ampla estratégia de promoção para atrair comerciantes. Uma vez atingidos os objetivos corporativos iniciais, o plano de publicidade e promoção mais agressivo será implementado. Estratégia de marketing Os objetivos gerais de publicidade e promoção da AllianzFX são: adquirir clientes e gerar posição de vendas A AllianzFX como marca confiável e futura líder de mercado na Malásia aumenta o reconhecimento da empresa eo reconhecimento da marca coletam dados de mercado para criar planos de marketing imediatos e de longo prazo atrairá clientes usando uma combinação de estratégia de publicidade tradicional (off-line) e moderna (online) para criar uma campanha de marketing de base Cooperação estratégica aliança com a marca do mercado monetário para atrair novos clientes Seminários / Road Tour - pouco road tour organizado para atrair novos clientes Demo Contest-winner recebe os depósitos não retiráveis ​​Ingressos para o Concurso de Ano Novo do Grand Music / Sport Eventos - grande prêmio para seduzir novos clientes Bônus de depósito - até 30% de bônus para cada depósito Facilidade de negociação - nenhuma verificação necessária para abertura de conta 5.1.2 Previsões de vendas As previsões de vendas são baseadas nas estatísticas fornecidas pelo FortisFx e Instaforex corretagem. Vendas Agosto Setembro Outubro Novembro Dezembro Janeiro Vendas Totais $ 40k $ 80k $ 120K $ 120K $ 120K $ 150K Custo Direto de Vendas $ 0.00 $ 0.00 $ 0.00 $ 0.00 $ 0.00 $ 0.00 Custo de Vendas Indireto / Comissão $ 0.00 $ 0.00 $ 8K $ 8K $ 8K $ 10K 6.0 Resumo da Administração A AllianzFX é uma corretora de marca branca de propriedade e operada por 3 grandes acionistas como AllianzFX Capital Solutions. O estilo de gestão reflete a participação dos proprietários. A empresa respeita sua comunidade de parceiros e os trata bem. Nós tentamos desenvolver e nutrir a empresa como comunidade. Não somos muito hierárquicos. Não temos planos imediatos para contratar pessoal adicional e só o faremos quando atingir os objetivos corporativos. Estamos apenas contratando se o negócio realmente decolou e novas oportunidades de receita foram criadas. Como co-proprietários, vamos juntos desenvolver conjuntamente a estratégia de negócios e planos de longo prazo. Plano de Pessoal Sr. Edwin Biun-Fundador e presidente do Grupo Snanotech, fundador da BorneoFx Academy. 10 anos de experiência em marketing afiliado e negociação forex. Oficial Regional atual da corretora WorldwideMarket. Graduado pela University of Wales-Newport em Engenharia de Software. Casado com 4 filhos. O Sr. Hadi Rosol-Fundador e diretor administrativo-27, possuía pequenos negócios de varejo e on-line. Estudante do semestre final da Madina Quranic Arabic University. Aluno da BorneoFX Academy. Graduado em Bacharelado em Direito pela Universidade de Dublin, com especialização em Medicina, Administração e Negócios. Solteiro. Sr. Haslan-Fundador e diretor de marketing. 45, começou a trabalhar em rede desde 2001. Graduado pela UiTM Arau em Contabilidade. Vasta experiência como trader e corretor de introdução. Ex-IB para corretora forex4u e atual corretora Master IB da Mocaz (white label do Citibank). Casado com 4 filhos. Sr. Esaimi Samsuri-42, O único treinador forex reconhecido pelo corretor Instaforex na Malásia e ensinou seu método Price Line. Ex-IB da corretora FXUnited. Prospectivo Mestre IB da AllianzFX. Contribuir para a pesquisa de mercado, fornecendo banco de dados essencial. Numerosos clientes em todo o país. Casado com 3 filhos. Sr. Zawir, 24, estudante em engenharia de software da Uniten em Serdang. Currently in final year. Experienced in multiple projects for freelancing, webmaster and web design. Prospective IB and programmer for AllianzFX. Single. Mr Zulkifli Mat Din (Fibo Musang)-46, forex trainer with lots of following in social media. Famed for his FiboMusang method. Worked with Mr BahaCBR and Mr Mansor Sapari for training. Run seminars across nationwide. Prospective Master IB. Married with 3 children. Mr Asmawi-36, unit trust agent and currently affiliate agent for GAForex . Achieved 1.2 million USD in sales for unit trust and forex affiliate this year alone. Prospective Master IB. There are few other personnel not mentioned here as this section's purpose is to give an overview of current agreement in place. All personnel mentioned already gave their verbal agreement to be part of AllianzFx family. Ideally, we would want to bring in some equity investment from investors compatible with our growth plan, management style and vision , in return for some equity ownership. If and when the time for outside investors come, we want compatible investors or no investors at all. Compatibility means: a) A fundamental respect for giving our customers value b) Respect for realistic forecasts, and conservative cash flow and financial management c) Cash flow as first priority, growth second, profits third We want to establish a mechanism for partners to acquire fair shares that can become valuable as company grows. Financial Plan The financial projections are based on the following assumptions and facts for the industry as outlined in our market analysis: As of 2015, an average of 200,000 clients are making their forex investment in each state of Malaysia We will be able to generate good traffic from our website through our marketing method Prospective in-house IB abl e to qualify as shareholders and making exceptional sales that surpasses break-even No major recession No unforeseen changes in technology to make products obsolete Access to equity capital and initial funding sufficient to maintain our financial plan Start-up Funding In order to implement the initial setup, marketing campaign, and launch strategy; we are seeking an initial seed investment of $51,000. An additional investment will be required later for aggressive marketing campaign, website enhancement and customer services necessary to maintain and establish AllianzFX. As detailed in start-up requirements in earlier section, AllianzFX will be able to begin and sustains its operation with above mentioned investments. We are confident that the opportunities in the market place so compelling that within 1 year cashflows, AllianzFX will grow and take advantage of the growth in the forex market. Personnel Table below shows our forecasts for personnel. Initially, 3 major shareholders will not receive payroll for the first 3 months. This will be compensated by dividends sharing on 4th months. Otherwise, payroll expenses will be kept relatively low. Personnel August September October November December January Chairman - - - $1,250.00 $1,250.00 $1,250.00 Managing Director - - - $1,250.00 $1,250.00 $1,250.00 Marketing Director - - - $1,200.00 $1,200.00 $1,200.00 Web Admin $875.00 $875.00 $875.00 $875.00 $875.00 $875.00 Office Manager (allowance) $250.00 $250.00 $250.00 $250.00 $250.00 $250.00 Clerk $200.00 $200.00 $200.00 $200.00 $200.00 $200.00 Total people 6 6 6 6 6 6 Total payroll $1,325.00 $1,325.00 $1,325.00 $5,050.00 $5,050.00 $5,050.00 7.3 Proforma profit and loss August September October November December January Sales $40,000.00 $80,000.00 $120,000.00 $120,000.00 $120,000.00 $150,000.00 Commission (5%) $0.00 $0.00 $8,000.00 $8,000.00 $8,000.00 $10,000.00 Clients withdrawal $8,000.00 $16,000.00 $24,000.00 $24,000.00 $24,000.00 $30,000.00 TOTAL COST OF SALES $8,000.00 $16,000.00 $32,000.00 $32,000.00 $32,000.00 $40,000.00 Gross margin $32,000.00 $64,000.00 $88,000.00 $88,000.00 $88,000.00 $110,000.00 Gross margin % 80.00% 80. 00% 73.00% 73.00% 73.00% 73.00% Sales and marketing expenses Advertising $0.00 $0.00 $0.00 $5,000.00 $0.00 $0.00 Promotions $3,000.00 $0.00 $0.00 $0.00 $0.00 $6,000.00 Graphics and collaterals $100.00 $100.00 $100.00 $100.00 $100.00 $100.00 Printing $50.00 $50.00 $50.00 $50.00 $50.00 $50.00 Trade events $0.00 $0.00 $0.00 $1,200.00 $1,200.00 $2,500.00 Travels $0.00 $0.00 $0.00 $1,000.00 $1,000.00 $2,000.00 Others $500.00 $500.00 $500.00 $500.00 $500.00 $500.00 TOTAL SALES AND MARKETING EXPENSES $3,650.00 $650.00 $650.00 $7,850.00 $2,850.00 $11,150.00 Sales and marketing expenses % 9.13% 0.82% 0.55% 6.55% 2.38% 7.43% General and administrative expenses Payroll $1,325.00 $1,325.00 $1,325.00 $5,050.00 $5,050.00 $5,050.00 Depreciation $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Telephone $100.00 $100.00 $100.00 $100.00 $100.00 $100.00 Rent $500.00 $500.00 $500.00 $500.00 $500.00 $1,000.00 Utilities $250.00 $250.00 $250.00 $250.00 $250.00 $500.00 Fortis service $2,850.00 $2,850.00 $2,850.00 $2,850.0 0 $2,850.00 $2,850.00 TOTAL GENERAL EXPENSES $5,025.00 $5,025.00 $5,025.00 $8,750.00 $8,750.00 $9,500.00 General and administrative % 12.56% 6.28% 4.19% 7.29% 7.29% 6.33% TOTAL OPERATING EXPENSES $8,675.00 $5,675.00 $5,675.00 $16,600.00 $11,600.00 $20,650.00 Net profit $31,325.00 $74,325.00 $114,325.00 $103,400.00 $108,400.00 $129,350.00 7.4 Proforma cash flow Proforma Cash Flow August September October November December January Cash sales $40,000.00 $80,000.00 $120,000.00 $120,000.00 $120,000.00 $150,000.00 SUBTOTAL CASH FROM OPERATIONS $40,000.00 $80,000.00 $120,000.00 $120,000.00 $120,000.00 $150,000.00 Liabilities $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 New investments $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Sales of assets $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 SUBTOTAL CASH RECEIVED $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Expenditures Cash spending $4,975.00 $1,975.00 $1,975.00 $12,900.00 $7,900.00 $16,200.00 Bill payments $3,700.00 $3,700.00 $3,700.00 $3,700.00 $3,700.00 $4,450.00 SUBTOTAL SPE NT ON OPERATIONS $8,675.00 $5,675.00 $5,675.00 $16,600.00 $11,600.00 $20,650.00 Dividens $0.00 $0.00 $0.00 $50,000.00 $0.00 $0.00 SUBTOTAL CASH SPENT $8,675.00 $5,675.00 $5,675.00 $66,600.00 $11,600.00 $20,650.00 Net cash flow $31,325.00 $74,325.00 $114,325.00 $36,800.00 $108,400.00 $129,350.00 Cash balance $31,325.00 $105,650.00 $219,975.00 $256,775.00 $365,175.00 $494,525.00 As forecasted by these projections, AllianzFX will generate assertive revenue by 6 month period Break-even on 3rd month after launching and return of investment capital on 4th month Rollover of cash from sales to finance the marketing campaign by year 2016 Revenues from initial 3 months will be used to fuel additional web development, marketing efforts and general operating expenses AllianzFx will provide a dynamic and complete trader-to-trader marketplace. Clients have already been approached and their encouragement are numerous. We intend to continue our advances with more unique and cost-effective business solution for forex and capital market. Based on overal picture of financial plan, we believe that this venture represents a sound business investment. Welcome to AllianzFX, and enjoy the powerful trading experience. AllianzFX, future global leader in online trading. Milestones: Job Week Person-in-charge Business plan 1-3 EB, HR and TH Secure funding 4 EB and HR Entity creation 4 HR Bank account opening and funding 4 HR Trading platform evaluation and purchasing 5 HR Platform installation 5 HR Setup STP vs dealing on the platform 5 HR Find STP liquidity provider 6 HR Implement STP setup 6 HR Hiring partners and employess 4-12 TH IT setup (website, datacenter, office, interner, dealing desk) 4 HR Marketing setup(create docs, gather information, decisions) 4-12 TH Beta-demos on platform 12 TH Beta live (fake live customers) on platform 12 TH Training employee 10-15 HR Risk-control setup testing 7 HR Alpha demo testing (small number of real customers) on platform 13 HR Setup company financials (customer deposit, withdrawal, accounting, bonus) 5-11 HR Marketing ramp-up 15 upwards TH Customer management ( support, relation development, satisfaction) 10-15 TH Customer acquisition 2nd level (invest in marketing) 15 upwards EB, TH Add more products (CFD) 1 5 upwards EB Appendix Spread MT4 features MetaTrader 4 is the cutting-edge online trading platform designed to provide brokerage services to customers in Forex, CFD and Futures markets. This is what you need to establish your own brokerage services business and serve traders in the financial markets. The MetaTrader 4 platform is designed for the most popular markets: Forex, CFD and Futures MetaTrader 4 is a full-cycle trading platform that includes both back-office components and front-end terminals. So, with MetaTrader 4, you don't need any additional software to get your brokerage business started. MetaTrader 4 Server is the core of the system where all trade transactions are processed and all historical data is stored and managed. MetaTrader 4 Manager processes trade transactions and manages traders' accounts. MetaTrader 4 Administrator enables remote server administration, set-up of financial instruments, databases, etc. MetaTrader 4 Data Center is a proxy server designed to increase platform scalability and security. MetaTrader 4 Client Terminal is the trader's tool that enables traders to conduct technical analysis, make trade transactions and work with Expert Advisors. MetaTrader 4 Mobile Terminals enable trade account management and technical analysis from Pocket PC and Smartphones (mobile trading). As of today, MetaTrader 4 is one of the most innovative and powerful trading platforms. It outperforms and stands out from competition - on the the average machine MetaTrader 4 can serve over 10,000 traders working with multiple accounts simultaneously. The server is capable of processing dozens of different financial instruments with quotes history going back many years. From a technical standpoint, the MetaTrader 4 platform is a lot more than just a state-of-the art trading platform utilizing the IT industry best practices and latest developments. Its distributed architecture, robust security system, convenient mobile trading, and innovative automated trading are some of the core competences that give MetaTrader 4 its compelling competitive advantages, thus offering the perfect solution to the most demanding trading needs. MetaTrader 4 combines an accessible, user-friendly interface with a wide range of powerful of functions, making it a highly flexible platform. It enables to easily and efficiently manage the set-up of traders' groups, financial instruments, databases, data feeders and many others. The Introducing Brokers (IB) service is also available. With MetaTrader 4, you can easily set up an efficient network of your company branches and manage it with a great deal of accuracy. Among a great many key competitive advantages of MetaTrader 4 are multi-currency and multi-language support, effectiveness and performance, reliability and security. The platform contains Application Program Interface (MetaTrader 4 API) that makes it possible to extend its functionality and integration with any other systems. Moreover, you get access to ready plug-ins designed to facilitate various aspects of the platform operation. These advantages have made MetaTrader 4 the most popular trading platform in the world. The fact that hundreds of brokerage companies and traders choose MetaTrader 4 is the best testimony that it delivers outstanding value and meets their expectations. MT4 mobile Using mobile terminals in daily activities offers a convenient way to keep up with your accounts when you don't have access to a desktop computer. In this situation mobile platforms are really indispensable, as their possibilities are no different from the desktop version of MetaTrader 4 trading platform. Wherever you are, you can keep abreast with the market's latest developments, analyze them and perform trading operations at any time. A plataforma móvel MetaTrader 4 é sua ferramenta diária de trabalho assistente e insubstituível. Stay mobile, trade in financial markets, get trade information and analyze it 24 hours a day with MetaTrader 4. MT4 mobile platform is able to impress the traders of all skill levels by its broad capabilities. Fully functional Forex trading, efficient arsenal of the most critical technical analysis tools (30 technical indicators) and ease of use in everyday activities - all these features are available in MetaTrader 4 for iPhone/iPad. You can easily access financial markets from anywhere in the world, at any time and for free. Such possibilities are now available with MetaTrader 4 for iPhone. No compromises are tolerated.


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Ограниченный риск Никогда не рискуйте более 2% своего торгового капитала на одной сделке! Это является наиболее распространенным - и при этом наиболее нарушаемым правилом торговли, что часто объясняет, почему большинство трейдеров теряют деньги. История финансовых рынков содержит тысячи случаев, когда трейдеры теряют прибыль за один, два, даже пять лет в одной-единственной сделке, которая пошла «не так». Это основная причина, почему 2%-е правило никогда не должно нарушаться. Независимо от того, насколько может быть уверен трейдер относительно конечного результата на рынке, как сказал известный экономист Джон Кейнс: «иррациональность может продолжаться намного дольше, чем вы сможете оставаться платежеспособны». Правило 2% Лучший способ избежать такой участи - никогда не подвергать себя большим потерям. Именно поэтому 2%-е правило настолько важно в торговле. Потеря всего 2% в одной сделке означает, что вы должны были бы перенести 10 проигрышных сделок подряд, чтобы потерять 20% своего счета. Даже если бы вы столкнулись с 20 потерями подряд такая длинная проигрышная полоса выглядит как невероятно ужасный результат, после общего спада у вас все еще останется 60% от вашего торгового капитала. Хотя, конечно, это будет достаточно неприятной ситуацией, так как вам необходимо заработать 80%, чтобы всего лишь вернуться к уровню безубыточности что достаточно сложная задача, но это гораздо лучше, чем 400%-я цель для трейдера, который потерял 75% своего торгового капитала. Искусство торговли связано не столько с получением прибыли, сколько с управлением потерями. Управление своими потерями в торговле очень напоминает контроль расходов в традиционном бизнесе, благодаря чему вы можете противостоять жесткой рыночной среде и будете готовы использовать в своих интересах выгодные торговые возможности, как только они возникают. #RBI #RatingBrokersInvest #forex # #rating #brokers #invest #рейтингброкеров #инвестиции #биржа #финансы #торговля #вложения #биткойн #криптовалюта #покупка #продажа #buy #sell #ведмеди #быки #bestinvest #bestbroker #деньги #money #world #международныйфинансовыйрынок #валюта #bitcoin #currency #форекс.


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Currency Pair Name Minimum Spread Typical Average Spread AUDCAD Australian Dollar/Canadian Dollar 2.6 3.2 AUDCHF Australian Dollar/Swiss Franc 3.1 3.7 AUDJPY Australian Dollar/Japanese Yen 2.9 3.5 AUDNZD Australian Dollar/New Zealand Dollar 3.3 3.9 AUDUSD Australian Dollar/US Dollar 1.7 2.3 CADCHF Canadian Dollar/Swiss Franc 2.9 3.5 CADJPY Canadian Dollar/Japanese Yen 3.1 3.7 CHFJPY Swiss Franc/Japanese Yen 2.9 3.5 EURAUD Euro/Australian Dollar 3.1 3.7 EURCAD Euro/Canadian Dollar 3 3.6 EURCHF Euro/Swiss Franc 2.8 3.4 EURGBP Euro/Great Britain Pound 2 2.6 EURJPY Euro/Japanese Yen 2.6 3.2 EURNOK Euro/Norwegian Krone 35 39 EURNZD Euro/New Zealand Dollar 4 4.6 EURPLN Euro/Polish Zloty 14 17 EURSEK Euro/Swedish Krone 35 40 EURTRY Euro/Turkish Lira 15 18 EURUSD Euro/US Dollar 1.2 1.8 GBPAUD Great Britain Pound/Australian Dollar 3.3 3.9 GBPCAD Great Britain Pound/Canadian Dollar 3.6 4.2 GBPCHF Great Britain Pound/Swiss Franc 3 3.6 GBPJPY Great Britain Pound/Japanese Yen 3.1 3.7 GBPUSD Great B ritain Pound/US Dollar 1.6 2.2 NZDCAD New Zealand Dollar/Canadian Dollar 3.8 4.4 NZDCHF New Zealand Dollar/ Swiss Franc 3 3.6 NZDJPY New Zealand Dollar/Japanese Yen 3.2 3.8 NZDUSD New Zealand Dollar/US Dollar 2.2 2.8 USDCAD US Dollar/Canadian Dollar 1.7 2.3 USDCHF US Dollar/Swiss Franc 1.8 2.4 USDDKK US Dollar/Danish Krone 27 30 USDHKD US Dollar/Hong Kong Dollar 30 32 USDJPY US Dollar/Japanese Yen 1.4 2 USDMXN US Dollar/Mexican Peso 61 69 USDNOK US Dollar/Norwegian Krone 35 39 USDPLN US Dollar/Polish Zloty 17 20 USDSEK US Dollar/Swedish Krone 35 40 USDSGD US Dollar/Singapore Dollar 8.1 9 USDTRY US Dollar/Turkish Lira 12 15 USDZAR US Dollar/South Africa Rand 54 58 . Page . (. ) 05/13/2015, 07:07:21 Page / 1.0 Executive Summary AllianzFx is a white label provider of online forex trading, CFD trading and related services. Our mission is to be recognised as trusrtworthy brand globally by offering the best execution, pricing and liquidity to clients. AllianzFx founder team was initiated in May and is presently in its start up phase. AllianzFX received direct investments from its major shareholders. AllianzFX's objectives are ambitious yet achieveable. Break-even in 4th month and doubling sales in a year. We also forecast commensurate gross margin increases and net profit incraeses. These goals will be maintained by adhering to three keys to success, marketing power, customer satisfaction and right management team. AllianzFX is participating in a $3.8 trillion market daily turnover market that will have a 5% growth rate per year for next decade for retail market. AllianzFX will be targeting the young age 18-50 years old. The major trend in the market is toward regional sales in South East Asia and China. The market has seen a significant surge worldwide primarily fueled by the recent internet boom. AllianzFX currently has 2 products; forex pairs and metals which include gold and silver. AllianzFX will follow concise strategies to chieve the desired outcome. We will build customized version of products from prime brokerage, providing more value for clients. We will develop a strong marketing infrastructure. This will be key to get our producst out on market. AllianzFX will remain focused on customer retention and follow-on technology MT4, which is appropriate to the mass. AllianzFX is a dynamic company that will start humbly soon as funding secured and with an estimated sales to achive $100,000 in few months, this would be even more impressive considering the low-cost startup required and minimal personnel involved. Mission: AllianzFX is determined to be recognised as a trustworthy brand worldwide by delivering the expectations of customers with latest trading technology and offering various products at the best pricing, execution and liquidity. Corporate objectives 2015/2016: Launching by 15th August 2015 Achieve break-even in 2 months. Achieve total deposits of $250,000 USD within 3 months Attract 100,000 registered users with deposit in the 1st year of operation Achieve profitability within 3 months and establish sustainable profitability within the 1st year 2.0 Company AllianzFX is a white label brokerage that will be registered as a limited liability company in offshore financial centre as AllianzFX Capital Solutions. After several discussions with prime brokerage FortisFX Corp, AllianzFX will possess advantages over other white labels in terms of more freedom and authority in companyâs finance, platform and operations. The benefits of white label are as follows: Low startup costs Omnibus and Introducing Broker setups Raw/core spreads with outstanding revenue plans Full access and control over MetaTrader 4 manager Customizable margin requirements Full suite of products and services at our disposal Dedicated training, customer support, and first-class instruction 2.1 Start-up Summary Start-up costs consist mostly of registrations, design, web hosting, MT4 software and marketing expenses. The start-up costs were financed directly by major shareholders investment. START-UP REQUIREMENTS INITIAL FEES Offshore Company $1,500.00 HSBC Hong Kong AllianzFX Account $1,500.00 Virtual Office and Telephone $1,000.00 MT4 Client Terminal $10,000.00 MT4 Initial Setup and Configuration $2,000.00 Demonstration and Training $1,000.00 Bridge and Liquidity Connection $4,000.00 Riak Management and Market Making $1,000.00 Website Front End $3,000.00 Website Content and Datapack $500.00 Setting up and integrating various payment pathway $1,200.00 Mobile Trader (Android and iOS) $2,000.00 Bonus plugin $1,500.00 Multiple Level IB plugin $1,500.00 Swapfree plugin $1,500.00 Virtual Dealer plugin $1,500.00 Anti-scalper plugin $1,500.00 Additional Payment Gateways $600.00 Website Design and functionality $5,000.00 Office Equipment $5,000.00 Back Office $1,000.00 Initial Human Resource Cost $2,200.00 TOTAL FUNDING REQUIREMENT $51,000.00 Start-up Funding Value Start-up expenses to fund $44,500.00 Start-up Assets to fund $6,500.00 Total Funding $51,000.00 Assets Value Non-cas h assets from start-up $5,000.00 Cash requirement from start-up $1,500.00 Cash balance on starting date $1,500.00 Total Assets $6,500.00 Liabilities and Capital Value Liabilities $0.00 Capital $51,000.00 Planned investment : - Mr Edwin Biun - Mr Hadi Rosol - Mr Haslan $25,000 $25,000 $1,000 Loss at start-up (expenses required) $44,500.00 Total Capital and Liabilities $6,500.00 Total Funding $51,000.00 2.2 Company Ownership AllianzFX will be owned by Mr Edwin Biun (30%), Mr Hadi Rosol (30%), Mr Haslan (30%) and FortisFX Corp (10%). In future, these shares will be revised and adjusted accordingly to attract potential partner and to stimulate growth. These shares will be reduced to 25% each to make way for salesforce and partners in future. 3.0 Product 3.1.1 Business Model AllianzFX will be using hybrid model as the preferred business model. This is an integration between straight through processing and closed loop dealing desk. The lowest risk and lowest money is made via sending customers' orders to a liquidity provider automatically, and on the way asks for some commission and some spread. Here, the broker makes money regardless of the market movements assuming the technology employed able to act quickly. While in comparison to straight through processing model, the closed-loop dealing desk model is simpler, but riskier. Here, most customers act like gamblers, and the company is to act as the âhouseâ. They take small profits, and let losses run. The drawback of this it's a non recurring customer model, in that most customers lose their cash, and do not come back with additional investments. Ongoing customer acquisition is thus very important. With this hybrid model, this company would be able to lower the risk while maximizing the profits. Customers' orders that fulfilled the criteria of A-book will be sent to the liquidity providers automatically and others will be kept in house . 3.1.2 Registration and Legal Aspects There are a number of different international locations where we could incorporate this firm and potentially become âlicensedâ under that countryâs financial authorities. Our preferred destination for now remains offshore financial centers. An offshore financial centre (OFC) is a country or jurisdiction that provides financial services to nonresidents on a scale that is incommensurate with the size and the financing of its domestic economy-Ahmed Zoromé, IMF Working Paper 07/87 There are a number of islands such as the Cypriot-based, Cayman Islands and the Bahamas that are experienced financial services centers, though they may be less established forex centers. Obviously, many of these locations have fairly low cost barriers to entry and tax benefits, although many of them require that the institutions they license appear to have some sustainability. Based on our research, few options for incorporations and licensing in order of recommendations are as follows: a) Belize in Centrak America, which is a relative newcomer in the field of financial services, is nonetheless home to one of the more experienced forex regulatory environments, given the location in Belize of GCI Financial, one of the leading forex trading companies. Belizeâs financial services industry is overseen by the International Financial Services Commission (see ifsc. gov. bz/about. html). Belize has very well thought out regulations around securities trading and licensing. Detailed regulations can be seen here: ifsc. gov. bz/acts/standard_conditions. pdf. In addition, Belize has the added benefit of offering ecommerce solutions that helps bring our business offshore. See apintertrust/belize/belize_offshore_ecommerce_package. htm b) British Virgin Islands, which has the largest number of offshore companies. c) Cayman Islands, which has the largest value of assets under management in offshore funds, and is also the strongest presence in the U. S. securitization market. Regulation and supervision of the financial services industry is the responsibility of the Cayman Islands Monetary Authority (CIMA). The CIMA licenses firms to conduct securities investment business, which includes market makers, broker-dealers, securities arrangers, securities advisors and securities managers. The contact person here is Helen Jones: h. jones@cimoney. ky . The main phone line there is 345 949-7089, and we can ask for the âInvestment & Securities Divisionâ to get her info. The annual fees for this are CI$1,000 (one thousand Cayman Islands dollars), and the fees along with an annual declaration typically need to be submitted every January 31st. Incorporation in Cayman Islands: The main government registry for new businesses can be found at: gov. ky/portal/page_pageid=1142,1594248&_dad=portal&_schema=PORTAL The phone number is (345) 946-7922. In order to incorporate in the Cayman islands, we need to contact a register office. Some consultants estimate that the legal and startup fees in these countries could be as much as $30-40K, not including legal costs for 1) legal document of incorporation and the 2) âoperating documentsâ. However, we believe there may be more cost effective ways to start them. 3.1.3 MT4 software The preferred software for trading worldwide still MT4, despite the introduction of the new version MT5 in 2009. The cost of buying this platform is the main reason for the our choice to open up a white label brokerage rather than to start a brokerage from scratch. Basically, there are few different ways to acquire a trading platform and here we discussed only two of them. Fistly, via buying a platform from MetaQuotes. In general company can acquire a platform for a flat fee plus a monthly fee. Examples are for MetaTrader 4: $100,000 at time of purchase , payable over 12 months, with 20k down, and $1,500 per month for maintenance and support. In contrast to white label which means that a company can use other company's platform and just put his own brand on it. In general this is the cheapest option ($5000 + $1500/month or even free) but it comes with the condition that all the trade flow goes to the entity providing the white label platform. However, after discussion with FortisFx Corp, AllianzFX will have the authority in terms of trade that flows directlyto liquidity provider. The choice of white label brokerage make sense in terms of vast difference in the cost of acquiring MT4; while its' functions and effectiveness has negligible differences. MT4 features were attached in Appendix section. Liquidity Provider FortisFX Corp employed Fortress Bank as its' liquidity provider. In short, Fortress is not a true liquidity provider. Rather, it is a technology provider firm that connects to 9 investment banks; making comparison between their offered price and spread. Fortress acts as an intermediary that will help to choose the best execution, price and spread to AllianzFX. This will ensure best services to our clients. Trading Products As part of our deal with FortisFX Corp, AllianzFX reserve the rights for selection of accounts available and spread for each instrument. At this stage, only Micro and Classic account will be introduced. The VIP/PRO account will introduced later once significant investment achieved. The spread table for both Micro and Classic account attached in Appendix section. Trading Platforms AllianzFX will offer a range of MT4 platforms for both Windows and Mac Operating Systems. 1 account will provides customers with unrestricted access to all our platforms. In addition range of MT4 Mobile applications for both Apple and Android Operating Systems will seamlessly allow traders to access and trade their account from smartphone or tablet with full account functionality. The advantages of each are discussed further in Appendix section. Account Funding and Payment AllianzFX will utilise local depositor as its main method of funding at this stage. At AllianzFX there is no minimum deposit required. However, system restrictions limit the minimum deposit amount to $10 USD for electronic funding, including credit card, Moneybookers, Skrill and Neteller. All these services will be introduced gradually. For withdrawal, speed plays a major role in transactions, and for this reason we want to make it possible for our clients to withdraw their trading profits as quickly as possible, within 24 hours. This is why withdrawals are processed through worldwide known payment methods that guarantee speed but also security. Similar minimum amount of $10 USD will be processed by Master Introducer Broker whose customer make their initial deposit will be responsible for this transaction. Security measures will be executed to confirm this transactions. Credit and Risk Management Controls AllianzFx should have a detailed written document explaining the different risk indicators and their presence in the platform. This document will explain the functioning of the risk management tools and their meaning. For account control, an exercise will be performed to verify the procedure to be taken in case the amount of risk taken by the customer is above the level described in the customer internal procedures and risk control manuals. To date, Mr Hadi had already undergone the training for risk management conducted by FortisFX Corp for few sessions already. Not only that, all terms and conditions for trading and other procedures involved will be published on the AllianzFX website. Recordkeeping AllianzFX will receive recordkeeping and redundancy standard for platform daily from MetaQuotes. Customers with transactions would also receive their daily transaction records which contain the following: ⢠Date and time the order is received by the system; ⢠Price at which the order is placed; ⢠Price quoted on the trading platform when the order was placed Account identification; ⢠Currency pair; ⢠Size; ⢠Buy or sell; ⢠Type of order (if not a straight market order); ⢠Date and time the order is transmitted to the trading platform; ⢠Date and time of execution; ⢠Size and price at which the order is executed; ⢠Date and time the execution information is received and ⢠Date and time the execution information is reported by the system. ⢠Date and time of the rollover; ⢠Price of the position after the rollover; ⢠Bid and ask prices quoted on the platform when the rollover occurred; ⢠Amount of interest credited or debited to the account, if any; ⢠Any other fees charged for the rollover. In addition, IT personnel will provide and maintain daily records containing the following information: ⢠Account identification; ⢠Funds in the account (net of any commissions and fees); ⢠Open trade equity (the net profits and losses on open trades); and ⢠Account balance (funds in the account plus or minus open trade equity). All these platform information should be retained for 5 years as a general standard operating procedure. Any problem should be verified and corrected immediately by personnel involved. Customer Services At its infancy , AllianzFX will be providing necessary and basic customer services such as account opening, troubleshooting and error reporting. This will be prioritised in the beta-test phase development. Roles of in-house IB would be of great importance. Live chat and telemarketing would be introduced gradually to the website services. As a whole, clients retention model through superior support service will be executed once necessary funding secured through sales. Partnerships Thereâs more than one way to profit from forex. At AllianzFX weâve made it our business to offer clients and partners every opportunity to benefit from the worldâs largest and most liquid market. The spread allocated for partners are 1.5 pips in total. They can start to earn this commision starting from 0.3 pips for affiliate referral and up to 1.5 pips in total. The rest will be earned by AllianzFX. Here are specifics for all those programs: a) Affiliate Partner AllianzFX will introduce multi tier-commission program that allows partners to recruit clients beneath them and also earn commissions on the trades of their referral network. Refer clients to our platform and earn a commission ranging from 0.3-0.6 pips on every trade they make for as long as they continue to trade with us. This is a great way to build an Internet business for individuals that wants to kickstart their networking. b) Introducer Broker This company will offer one of the most generous IB compensation plans in the industry coupled with special marketing tools to help partners build their online and offline business. Information about the partner is placed on AllianzFX official website. These take on two forms, in-house and independents. Commissions are typically paid from the spread from the round turn. They can earn from minimum0.3 pips up to 1.5 pips total for spread. The more that is traded the more the IB shares in the spread. In-house IBâs in AllianzFX will earn a 2% share after qualifying with specific criterias. The cost of having a sales force is very low as they are only paid on a per trade basis. How to Qualify Minimum of 50 clients with deposits who are direct clients one level below IB. This does not include the clients of any affiliates that being recruited. Minimum total client deposit of USD35,000 or a total of 350 standard round turn lots traded that within the first 2 months of becoming an IB to qualify as in-house IB. Thereafter, they need total client deposit of USD10,000 per month or a total trading volume of at least 100 standard round turn lots per month directly beneath them to earn 2% commission of total deposits. For independent IB, they need total client deposit of USD15,000 per month or a total trading volume of at least 150 standard round turn lots per month directly beneath them to earn 2% commission of total deposits. Have past experience in acting as an IB or recommended by in-house IB. Willing to provide clients with first level support such as assitance in account opening and other tasks. c) Academy As part of our continous strategic alliance between AllianzFX and our clients, the academy will provide the impetus for grassroot campaign for making great customer retention business model. The academy web pages provide an essential educational resource through which AllianzFX clients can enrich their trading knowledge and elevate their trading potential. Traders of all levels can benefit by acquiring best - practice tips contained within the Academy web pages or by attending the seminars, webinars, or expositions hosted by the company. Any clients will proven track record of at least 6 months and well-known in-demand forex trainer will be identified and invited to participate in webinars or seminars hosted by AllianzFX. The company will benefit from a minimum deposits amount and brand recognition by clients. 3.2 Future Products Overall, we conclude that our current model based on successful brokers worldwide will ensure a competitive edge with strong market presence and continued revenue growth in coming years. However, as part of our growth model, we will regularly execute new service, products and partnerships opportunities to support demand. a) Trading Platforms - Web Trader and Social Trading platform will be introduced after 1 year of operation b) Trading Accounts - Pro/VIP Account for deposits more than $20,000 USD and Student Account for deposit less than $10 for university students c) Liquidity Providers-To acquire stable and trusted true Liquidity Provider such as Barclays as alternative LP. d) Representative Office-Offices are required to establish brand awareness and create more sales e) AllianzFX Premium Card f) PAMM account-once stable financially, AllianzFX will promote PAMM account as most prospective IB partners are consistent trader nationwide. g) Seminars - Partners that interested to pursue clients through educational seminar are welcomed. At least $15,000 total deposit need to be fulfilled before the event financially and fully supported by AllianzFX. h) Ebooks and video for newbies - Reasearch department will regularly update the ebooks and videos in education section in the website 4.0 Market Analysis Summary According to the 2010 Triennial Central Bank Survey, coordinated by the Bank for International Settlements, average daily turnover was US$3.98 trillion in April 2010 (vs $1.7 trillion in 1998). Destes US $ 3,98 trilhões, US $ 1,5 trilhão foram transações à vista e US $ 2,5 trilhões foram negociados em contratos, swaps e outros derivativos. While in Malaysia in general, the advent of internet resulted in explosives market growth in Malaysia and South East Asia as a whole. There is an estimated 2 million retail orex traders in Malaysia alone. Retail traders are small part of this billion market but constiitues growth and good opportunity to investors. The market still in its infancy stage in Malaysia. AliianzFx targets all people in general, but the content will be slanted towards youth users. The primary market target tends to be in 25-50 age range, low-to-medium income level and they live in all geographical locations. Obviously, our market must have access to internet to enable trading. Our secondary market are youth whose age range from 18-25 who can get started early on being traders and retired community who have more free time to trade and money to burn. These market really encompass everyone, but we expect our primary markets to account for majority of our website users and sales. 4.1 Market Trends Most traders have heard or read that 95% of people who try their hand in the markets fail to make money; Este é um mito muito comum que é amplamente divulgado pela internet e em outros lugares. However, this myth actually based on solid evidence or statistics . The statistics indicate that 95-98% of retail traders lost money. These statistics were based on FortisFx Corp nationwide statistics and InstaFx annual report from Kelantan and Penang representative office, 2 out of 3 most active representative offices by Instaforex in Malaysia. 4.2 Market Segmentation AllianzFX will be focusing on 2 distinct groups of online retailers: Man age 26-50 years of age: They are the core group that will ensure break-even and profitability of AllianzFX. This is our largest market and our true target for generating revenue. Man age 18-25 years of age: This target group is responsible for the growth of this company in future. They will be harder to pull into the website and trading. They usually have low level of income so weâre not counting on this group for providing revenue in the way of sales but we target this group as potential partner and customer in future. Industry Analysis AllianzFX actually falls into 2 different subsets of trading industry: We are local brokerage firm with insight into the future as global leader. Despite other alterrnatives such as Mocaz and FortisFX, we focus more on customer retention model. This may contribute to short-term costs but in the long run this venture will prove to profitable We are trader-friendly brokerage firm. we operate under the simple philosophy of keeping our clients satisfied by treating them the way we ourselves like to be treated, and provided necessary information with clear policies to make our clients' profitable. In the process, AllianzFX will reap the profits as well. Leads conversion from marketing leads into actual sales involves a combination of the following: ⢠The quality of the product sold. The better the spreads, the lower the commission, the faster the execution, the bigger the liquidity of the FOREX products the better. ⢠The availability of a broad array of product. The more symbols to be traded, the more likely that you will find the product everybody is looking for. ⢠The capacity of the contact person to convince. This is tied to the conversation skills, the convincing capacity and can involve friendship-bonding, self suggestion, conversation directing, step-by-step approach and other convincing techniques. o As one might guess, a big factor is cultural and thus setting up an in-person office can sometimes be effective for reaching certain populations. ⢠The functions of local depositor in Malaysia cannot be under estimated. Malaysian traders' have the unique mindset of spoonfed mentality up to oening of new account that cannot be found elsewhere. So, local depositor is a must for newly established broker. This is part of cultural aspect as well ⢠The roles of well-known figure in forex industry is important as well. They had the voice to convice the public en masse. Competitions International competitors: ⢠Instaforex: best customer support system worldwide ⢠Xm: wide arrays of products â¢FXCM: regiulated in different countries with listing in NYSE Local competitor: â¢Mocaz-: use copytrading as marketing USP, but the copytrade did not works â¢Gaforex:use multi-tier affiliate program up to 10 levels , accident waiting to happen â¢FXUnited: using multiple level affiliate as well 5.0 Implementation Strategy The main business model for AllianzFX relies on trader making deposits and using AllianzFX as preferred broker. Therefore, our focus will be on marketing strategy to increase website traffic and usage. In turn, traderâs volume and transactions will provide the revenues to the company. The strategy of AllianzFX is to perform the following tasks to achieve our goals: - We focus on follow-on technology such as MT4 that we can take the masses trader across the globe - We are building our marketing infrastructure so that we can eventually reach traders across geographical lines - We aim to keep our expenses extremely low to make profitability easy to achieve AllianzFX recognizes the key to success as an extensive promotion strategy to attract traders. Once intial corporate objectives achieved, the more aggressive advertising and promotion plan will be implemented. Marketing Strategy AllianzFX overall advertising and promotional objectives are to: acquire clients and generate sales position AllianzFX as a trusted brand and future market leader in Malaysia increase company awareness and brand name recognition collect market data to create immediate and long-term marketing plans Marketing Campaigns AlianzFX will attract clients by using a combiination of traditional (offline) and modern (online) advertising strategy to create a grassroot marketing campaign Strategic alliance-cooperation with money market brand to attract new customers Seminars/Road Tour-few road tour organized to attract new clients Demo Contest - winner gets the unwithdrawable deposits Tickets to Major Music/Sport Events New Year Power Contest-grand prize to entice new customers Deposit bonus-up to 30% bonus for each deposit Ease of trading-no verification required for account opening 5.1.2 Sales Forecasts Sales forecasts are based on statistics provided by FortisFx and Instaforex corretagem. Sales August September October November December January Total Sales $40k $80k $120K $120K $120K $150K Direct Cost of Sales $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Indirect Cost of Sales/ Commission $0.00 $0.00 $8K $8K $8K $10K 6.0 Management Summary AllianzFX is a white label broker owned and operated by 3 major shareholders as AllianzFX Capital Solutions. Management style reflects the participation of the owners. The company respects its community of partners and treats them well. We attempt to develop and nurture the company as community. We are not very hierarchical. We have no immediate plans to hire any additional personnel, and would only do so once it reaches corporate objectives. We are only hiring if the business really took off and new revenue opportunities created. As co-owners, we will together jointly develop business strategy and long-term plans. Personnel Plan Mr Edwin Biun-Founder and chairman-31, owned Snanotech Group and founder of BorneoFx Academy. 10 years experience in affiliate marketing and forex trading. Current Regional Officer of WorldwideMarket broker. Graduated from University of Wales-Newport in Software Engineering. Married with 4 children. Mr Hadi Rosol-Founder and managing director-27, owned small retail and online businesses. Final semester student at Madina Quranic Arabic University. Student of BorneoFX Academy. Graduated in Baccalaureate Degree program from Dublin majoring in Medical as well as Business and Management. Single. Mr Haslan-Founder and marketing director. 45, started networking business since 2001. Graduated from UiTM Arau in Accountancy. Vast experience as trader and introducer broker. Former IB for forex4u broker and current Master IB of Mocaz broker(white label of Citibank). Married with 4 children. Mr Esaimi Samsuri-42, The only forex trainer recognised by Instaforex broker in Malaysia and taught his Price Line method. Former IB of FXUnited broker. Prospective Master IB of AllianzFX. Contribute to the market reasearch by providing essential database. Numerous clients nationwide. Married with 3 children. Mr Zawir, 24, student in software engineering from Uniten in Serdang. Currently in final year. Experienced in multiple projects for freelancing, webmaster and web design. Prospective IB and programmer for AllianzFX. Single. Mr Zulkifli Mat Din (Fibo Musang)-46, forex trainer with lots of following in social media. Famed for his FiboMusang method. Worked with Mr BahaCBR and Mr Mansor Sapari for training. Run seminars across nationwide. Prospective Master IB. Married with 3 children. Mr Asmawi-36, unit trust agent and currently affiliate agent for GAForex . Achieved 1.2 million USD in sales for unit trust and forex affiliate this year alone. Prospective Master IB. There are few other personnel not mentioned here as this section's purpose is to give an overview of current agreement in place. All personnel mentioned already gave their verbal agreement to be part of AllianzFx family. Ideally, we would want to bring in some equity investment from investors compatible with our growth plan, management style and vision , in return for some equity ownership. If and when the time for outside investors come, we want compatible investors or no investors at all. Compatibility means: a) A fundamental respect for giving our customers value b) Respect for realistic forecasts, and conservative cash flow and financial management c) Cash flow as first priority, growth second, profits third We want to establish a mechanism for partners to acquire fair shares that can become valuable as company grows. Financial Plan The financial projections are based on the following assumptions and facts for the industry as outlined in our market analysis: As of 2015, an average of 200,000 clients are making their forex investment in each state of Malaysia We will be able to generate good traffic from our website through our marketing method Prospective in-house IB abl e to qualify as shareholders and making exceptional sales that surpasses break-even No major recession No unforeseen changes in technology to make products obsolete Access to equity capital and initial funding sufficient to maintain our financial plan Start-up Funding In order to implement the initial setup, marketing campaign, and launch strategy; we are seeking an initial seed investment of $51,000. An additional investment will be required later for aggressive marketing campaign, website enhancement and customer services necessary to maintain and establish AllianzFX. As detailed in start-up requirements in earlier section, AllianzFX will be able to begin and sustains its operation with above mentioned investments. We are confident that the opportunities in the market place so compelling that within 1 year cashflows, AllianzFX will grow and take advantage of the growth in the forex market. Personnel Table below shows our forecasts for personnel. Initially, 3 major shareholders will not receive payroll for the first 3 months. This will be compensated by dividends sharing on 4th months. Otherwise, payroll expenses will be kept relatively low. Personnel August September October November December January Chairman - - - $1,250.00 $1,250.00 $1,250.00 Managing Director - - - $1,250.00 $1,250.00 $1,250.00 Marketing Director - - - $1,200.00 $1,200.00 $1,200.00 Web Admin $875.00 $875.00 $875.00 $875.00 $875.00 $875.00 Office Manager (allowance) $250.00 $250.00 $250.00 $250.00 $250.00 $250.00 Clerk $200.00 $200.00 $200.00 $200.00 $200.00 $200.00 Total people 6 6 6 6 6 6 Total payroll $1,325.00 $1,325.00 $1,325.00 $5,050.00 $5,050.00 $5,050.00 7.3 Proforma profit and loss August September October November December January Sales $40,000.00 $80,000.00 $120,000.00 $120,000.00 $120,000.00 $150,000.00 Commission (5%) $0.00 $0.00 $8,000.00 $8,000.00 $8,000.00 $10,000.00 Clients withdrawal $8,000.00 $16,000.00 $24,000.00 $24,000.00 $24,000.00 $30,000.00 TOTAL COST OF SALES $8,000.00 $16,000.00 $32,000.00 $32,000.00 $32,000.00 $40,000.00 Gross margin $32,000.00 $64,000.00 $88,000.00 $88,000.00 $88,000.00 $110,000.00 Gross margin % 80.00% 80. 00% 73.00% 73.00% 73.00% 73.00% Sales and marketing expenses Advertising $0.00 $0.00 $0.00 $5,000.00 $0.00 $0.00 Promotions $3,000.00 $0.00 $0.00 $0.00 $0.00 $6,000.00 Graphics and collaterals $100.00 $100.00 $100.00 $100.00 $100.00 $100.00 Printing $50.00 $50.00 $50.00 $50.00 $50.00 $50.00 Trade events $0.00 $0.00 $0.00 $1,200.00 $1,200.00 $2,500.00 Travels $0.00 $0.00 $0.00 $1,000.00 $1,000.00 $2,000.00 Others $500.00 $500.00 $500.00 $500.00 $500.00 $500.00 TOTAL SALES AND MARKETING EXPENSES $3,650.00 $650.00 $650.00 $7,850.00 $2,850.00 $11,150.00 Sales and marketing expenses % 9.13% 0.82% 0.55% 6.55% 2.38% 7.43% General and administrative expenses Payroll $1,325.00 $1,325.00 $1,325.00 $5,050.00 $5,050.00 $5,050.00 Depreciation $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Telephone $100.00 $100.00 $100.00 $100.00 $100.00 $100.00 Rent $500.00 $500.00 $500.00 $500.00 $500.00 $1,000.00 Utilities $250.00 $250.00 $250.00 $250.00 $250.00 $500.00 Fortis service $2,850.00 $2,850.00 $2,850.00 $2,850.0 0 $2,850.00 $2,850.00 TOTAL GENERAL EXPENSES $5,025.00 $5,025.00 $5,025.00 $8,750.00 $8,750.00 $9,500.00 General and administrative % 12.56% 6.28% 4.19% 7.29% 7.29% 6.33% TOTAL OPERATING EXPENSES $8,675.00 $5,675.00 $5,675.00 $16,600.00 $11,600.00 $20,650.00 Net profit $31,325.00 $74,325.00 $114,325.00 $103,400.00 $108,400.00 $129,350.00 7.4 Proforma cash flow Proforma Cash Flow August September October November December January Cash sales $40,000.00 $80,000.00 $120,000.00 $120,000.00 $120,000.00 $150,000.00 SUBTOTAL CASH FROM OPERATIONS $40,000.00 $80,000.00 $120,000.00 $120,000.00 $120,000.00 $150,000.00 Liabilities $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 New investments $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Sales of assets $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 SUBTOTAL CASH RECEIVED $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 Expenditures Cash spending $4,975.00 $1,975.00 $1,975.00 $12,900.00 $7,900.00 $16,200.00 Bill payments $3,700.00 $3,700.00 $3,700.00 $3,700.00 $3,700.00 $4,450.00 SUBTOTAL SPE NT ON OPERATIONS $8,675.00 $5,675.00 $5,675.00 $16,600.00 $11,600.00 $20,650.00 Dividens $0.00 $0.00 $0.00 $50,000.00 $0.00 $0.00 SUBTOTAL CASH SPENT $8,675.00 $5,675.00 $5,675.00 $66,600.00 $11,600.00 $20,650.00 Net cash flow $31,325.00 $74,325.00 $114,325.00 $36,800.00 $108,400.00 $129,350.00 Cash balance $31,325.00 $105,650.00 $219,975.00 $256,775.00 $365,175.00 $494,525.00 As forecasted by these projections, AllianzFX will generate assertive revenue by 6 month period Break-even on 3rd month after launching and return of investment capital on 4th month Rollover of cash from sales to finance the marketing campaign by year 2016 Revenues from initial 3 months will be used to fuel additional web development, marketing efforts and general operating expenses AllianzFx will provide a dynamic and complete trader-to-trader marketplace. Clients have already been approached and their encouragement are numerous. We intend to continue our advances with more unique and cost-effective business solution for forex and capital market. Based on overal picture of financial plan, we believe that this venture represents a sound business investment. Welcome to AllianzFX, and enjoy the powerful trading experience. AllianzFX, future global leader in online trading. Milestones: Job Week Person-in-charge Business plan 1-3 EB, HR and TH Secure funding 4 EB and HR Entity creation 4 HR Bank account opening and funding 4 HR Trading platform evaluation and purchasing 5 HR Platform installation 5 HR Setup STP vs dealing on the platform 5 HR Find STP liquidity provider 6 HR Implement STP setup 6 HR Hiring partners and employess 4-12 TH IT setup (website, datacenter, office, interner, dealing desk) 4 HR Marketing setup(create docs, gather information, decisions) 4-12 TH Beta-demos on platform 12 TH Beta live (fake live customers) on platform 12 TH Training employee 10-15 HR Risk-control setup testing 7 HR Alpha demo testing (small number of real customers) on platform 13 HR Setup company financials (customer deposit, withdrawal, accounting, bonus) 5-11 HR Marketing ramp-up 15 upwards TH Customer management ( support, relation development, satisfaction) 10-15 TH Customer acquisition 2nd level (invest in marketing) 15 upwards EB, TH Add more products (CFD) 1 5 upwards EB Appendix Spread MT4 features MetaTrader 4 is the cutting-edge online trading platform designed to provide brokerage services to customers in Forex, CFD and Futures markets. This is what you need to establish your own brokerage services business and serve traders in the financial markets. The MetaTrader 4 platform is designed for the most popular markets: Forex, CFD and Futures MetaTrader 4 is a full-cycle trading platform that includes both back-office components and front-end terminals. So, with MetaTrader 4, you don't need any additional software to get your brokerage business started. MetaTrader 4 Server is the core of the system where all trade transactions are processed and all historical data is stored and managed. MetaTrader 4 Manager processes trade transactions and manages traders' accounts. MetaTrader 4 Administrator enables remote server administration, set-up of financial instruments, databases, etc. MetaTrader 4 Data Center is a proxy server designed to increase platform scalability and security. MetaTrader 4 Client Terminal is the trader's tool that enables traders to conduct technical analysis, make trade transactions and work with Expert Advisors. MetaTrader 4 Mobile Terminals enable trade account management and technical analysis from Pocket PC and Smartphones (mobile trading). As of today, MetaTrader 4 is one of the most innovative and powerful trading platforms. It outperforms and stands out from competition - on the the average machine MetaTrader 4 can serve over 10,000 traders working with multiple accounts simultaneously. The server is capable of processing dozens of different financial instruments with quotes history going back many years. From a technical standpoint, the MetaTrader 4 platform is a lot more than just a state-of-the art trading platform utilizing the IT industry best practices and latest developments. Its distributed architecture, robust security system, convenient mobile trading, and innovative automated trading are some of the core competences that give MetaTrader 4 its compelling competitive advantages, thus offering the perfect solution to the most demanding trading needs. MetaTrader 4 combines an accessible, user-friendly interface with a wide range of powerful of functions, making it a highly flexible platform. It enables to easily and efficiently manage the set-up of traders' groups, financial instruments, databases, data feeders and many others. The Introducing Brokers (IB) service is also available. With MetaTrader 4, you can easily set up an efficient network of your company branches and manage it with a great deal of accuracy. Among a great many key competitive advantages of MetaTrader 4 are multi-currency and multi-language support, effectiveness and performance, reliability and security. The platform contains Application Program Interface (MetaTrader 4 API) that makes it possible to extend its functionality and integration with any other systems. Moreover, you get access to ready plug-ins designed to facilitate various aspects of the platform operation. These advantages have made MetaTrader 4 the most popular trading platform in the world. The fact that hundreds of brokerage companies and traders choose MetaTrader 4 is the best testimony that it delivers outstanding value and meets their expectations. MT4 mobile Using mobile terminals in daily activities offers a convenient way to keep up with your accounts when you don't have access to a desktop computer. In this situation mobile platforms are really indispensable, as their possibilities are no different from the desktop version of MetaTrader 4 trading platform. Wherever you are, you can keep abreast with the market's latest developments, analyze them and perform trading operations at any time. A plataforma móvel MetaTrader 4 é sua ferramenta diária de trabalho assistente e insubstituível. Stay mobile, trade in financial markets, get trade information and analyze it 24 hours a day with MetaTrader 4. MT4 mobile platform is able to impress the traders of all skill levels by its broad capabilities. Fully functional Forex trading, efficient arsenal of the most critical technical analysis tools (30 technical indicators) and ease of use in everyday activities - all these features are available in MetaTrader 4 for iPhone/iPad. You can easily access financial markets from anywhere in the world, at any time and for free. Such possibilities are now available with MetaTrader 4 for iPhone. No compromises are tolerated.


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Este produto usa a API do Instagram, mas não é endossado nem certificado pelo Instagram. Todos os logotipos e marcas registradas do Instagram TM exibidos neste aplicativo são de propriedade do Instagram.

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